Availability
Independent checks start with the domain.
Website intelligence, properly explained
Your website.
Finally lucid.
DataAF begins with what it can observe for itself, then brings analytics, search, leads and performance into one calm, source-faithful view.
No password to rememberUseful before integrationsEvery metric keeps its source
Live picture
darrentoner.com
Watching
Response
Performance is observed, not guessed.
Connections
Add sources when they make the picture better.
The useful difference
Missing analytics stays missing—not zero. DataAF tells you what it knows, where it came from and what connection would add next.
Starts before the setup
A useful first picture from one domain.
Most dashboards begin with a blank screen and a list of integrations. DataAF begins by watching the website—then asks for other sources only when they answer a real question.
01
Observe
Availability, transport, response and public tracking signals.
02
Enrich
Analytics, search, leads and commerce retain their original meaning.
03
Explain
Reports grow from a trustworthy baseline instead of invented completeness.
How it works
No metric loses its accent.
A Google Analytics user, a Cloudflare unique visitor and Meta reach are related ideas—not interchangeable facts. DataAF normalises for clarity without erasing source semantics.
Provider
The original platform and definition
Connector
A dedicated, provider-specific adapter
Normaliser
A client-friendly metric with provenance
Metric store
Organisation and website scoped history
Private by design
Your team sees the right websites. Nothing else.
Workspaces bring people together; website memberships keep access precise. One person can see several domains, while collaborators see only the sites shared with them.